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Global E-Book Reader Market Projected to Reach USD 38.17 Million By 2026

14-May-2021 | Facts and Factors

As per the market research report published by Facts and Factors, the global e-book reader market was valued at USD 30.69 Billion in 2020. This market is further expected to generate revenue of around USD 38.17 Billion by end of 2026, growing at a CAGR of around 3.7% between 2021 and 2026.

Despite being excessively popular in the regions of North America, e-book readers are picking up revenue streams in the regions of Asia-Pacific and Europe tentatively. E-learning and entertainment are being heavily invested in in the region which is further expected to boost the market value of e-book readers in the region. With extensive campaigns coupled with the latest devices being available in the region, the sales of e-book readers are expected to expand beyond their natural state.

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Improvements in the battery life and the overall functionality beyond the usual function further make the e-book reader an appealing choice for most consumers beyond leisure activity. As such leading players in the markets are constantly updating the compact package in order to keep up with the demand. Moreover, increased connectivity options raise the demand as communication becomes an integral part of these devices.

Top Market Players

Major players in E-Book Reader Market are Bookeen, Kobo, Pocketbook International SA, Wexler flex, Onyx International Inc., and Aluratec Inc., amongst others.

Market Dynamics

The most popular kindles include the Amazon Kindle, Kindle Paperwhite, and Kindle Voyage alongside Kindle Oasis and the Oasis 2. Amazon the key proprietor of the following e-book readers leads the market in terms of revenue due to the bundled ecosystem of Amazon at an affordable price. Furthermore, comic books being converted to digital materials by popular publishers such as Marvels and DC. The American Library Association (ALA) announced that every book of their rooster would be made available in a digital format at the latest in an effort to reduce wastage. Moreover, manufacturers are exploring advanced technological feats such as Text-to-Speech features, full-length audiobooks, and even dabbing in the Music industry in order to increase their footprint in the industry.

The screen-type segment can be broken down into I-ink displays and LCD screens. LCD screens provide a greater viewing experience when consumed from a distance of more than 2 meters apart. The vibrant colors accessed by the advanced CRT further enhance the activity. However, I-ink screens were developed to be viewed in medium lighting conditions with the viewing distance to be kept at a minimum and within eye level. The following reasons make the latter type of screen occupy the larger market share in terms of the following category.

The connectivity segment can be broken down into Wi-Fi and Wi-Fi/3G and 4G connectivity. The Wi-Fi-connected e-book readers beat out the latter by a small margin. However, the latter category is expected to bypass the former in terms of market revenue due to the added connectivity benefits. The advancements in mobile networks and the entry of 5G enables devices will soon enable manufacturers to utilize the next generation of the network into their devices for the added benefits and speed.

North America Dominates The Global E-Reader Market

North America shares the largest market share in the regional outlook before the Asia-Pacific region. Increased awareness about the feats of distance and e-learning, along with heavy investments in connectivity efforts enables the growth of e-book readers in the regions. Furthermore, increased disposable cash and improved technology is confined within the compact device. The fast-paced lifestyle of the consumer in the region further makes it an attractive option to carry a smaller handheld device instead of carrying the traditional spine-backed counterparts.

Browse the full “E-Book Reader Market By Screen Type (E-ink Display & LCD Screen), By Screen-Size (Less than 6 Inches, Between 6 Inches and 10 Inches, & More than 10 Inches), By Connectivity (Wi-Fi & Wi-Fi/3G or 4G), By Distribution Channel (Retail Stores & E-Commerce Websites), By Price Range (Economy, Mid-Range, & Premium), and By Regions: Global Industry Outlook, Comprehensive Analysis, and Forecast, 2020 – 2026”  report at

The global E-Book Reader market is segmented as follows:

E-Book Reader Market: By Screen-type Segment Analysis

  • E-ink Display
  • LCD Display

E-Book Reader Market: By Screen-size Segment Analysis

  • Less than 6 inches
  • Between 6 inches to 10 inches
  • More than 10 inches

E-Book Reader Market: By Connectivity Segment Analysis

  • Wi-Fi
  • Wi-Fi/3G or 4G

E-Book Reader Market: By Distribution Channel Segment Analysis

  • Retail Stores
  • E-commerce Websites

E-Book Reader Market: By Price-range Segment Analysis

  • Economy
  • Mid-ranged
  • Premium

E-Book Reader Market: By Regional Segment Analysis

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • France
    • Germany
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Southeast Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East and Africa
    • GCC Countries
    • South Africa
    • Rest of MEA

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