Luxury Bedding Market Size, Share Global Analysis Report, 2023 – 2030

Industry Insights

[231+ Pages Report] According to the report published by Facts & Factors, the global luxury bedding market size was valued at USD 2315.46 million in 2022 and is likely to surpass USD 3012.56 million by the end of 2030. The luxury bedding market is expected to grow with a CAGR of 3.34% during the forecast period.

The report analyzes the global luxury bedding industry's growth drivers, restraints, and impact on demand during the forecast period. It will also help navigate and explore the arising opportunities in the market.

Market Overview

Luxury beddings are high-quality bedding stuff manufactured to offer high durability, style, and comfort. Luxury bedding involves a combination of superior craftsmanship, intricate design, and luxurious materials. These are generally made up of fine fabric and higher thread count with in-depth detail as compared to the regular bedding options. However, the different features of luxury beddings include a unique pattern or print, high-quality lace, embroidery & another embellishment, filled pillows, duvets, silk sheets, etc.

Key Insights

• As per the analysis shared by our research analyst, the global luxury bedding market size is estimated to grow annually at a CAGR of around 3.34% over the forecast period (2023-2030).
• In terms of revenue, the global luxury bedding market size was valued at around USD 2315.46 million in 2022 and is projected to reach USD 3012.56 million by 2030.
• The increasing awareness about self-care and wellness is likely to drive the growth of the global luxury bedding market.
• Based on the distribution channel, the online segment dominates the global luxury bedding market.
• Based on the price range, the premium range segment accounts for the largest share of the global market.
• Based on size, the queen-size segment is noted to observe the highest growth rate.
• Based on the material, organic material is expected to be the fastest-growing segment in the global luxury bedding market.
• Based on the type, the bed linens account for the largest share of the global luxury bedding market.
• Based on region, North America is expected to dominate the market during the forecast period.  

Growth Drivers

• The massive shift towards wellness and self-care among people is expected to propel the growth of the global market.

Self-care and wellness have seen significant momentum in recent years. Nowadays, luxury bedding is seen as a part of a relaxing sleeping environment, thereby aligning with the ongoing trend of overall wellness. People are now willing to invest in premium bedding for their superior comfort.

Also, the increasing disposable income levels of people globally are another reason for the high growth rate of the global luxury bedding market. A significant rise in awareness among people regarding the importance of sleep in recent years is further expected to accentuate the growth of the global market. The significant rise in e-commerce platforms is expected to boost the growth of the global market due to the strong online presence, which increases the market potential to reach a larger customer base.

For instance, Kingsdown Inc. in January 2023 launched "next level of Sustainability', a new Blue Zone collection. The collection features four mattresses which will make their official debut in Kingsdown showroom – space C1401.

Restraints

• High competition among the mid-range alternatives is expected to restrict the growth of the global market.

There is high competition in the global luxury bedding industry, particularly among the mid-range of alternatives. These alternatives offer high affordability and better quality, thereby lowering the demand for high-end products. Also, the economic downtowns are further affecting consumer spending patterns, which are limiting the purchases of luxurious items, including bedding stuff. Therefore, such a landscape is expected to restrict the growth of the global market in the forthcoming years.

Opportunities

• High customization and the increasing influence of social media are likely to offer lucrative growth opportunities in the global market.

Nowadays, consumers are inclined more toward personalized experiences. Luxury bedding brands are increasingly offering customization to the customers; for example- they offer the option to select patterns, colors, materials, monograms, and sizes. Social media platforms are positively influencing luxury products. Bloggers and influencers are increasingly creating a desire among people to opt for luxury bedding items, thereby supporting the growth of the global luxury bedding market.

For instance, Allied Homes, in March 2022, expanded its premium bedding collection manufactured with the help of innovative technology to improve its performance. The product is expected to keep the users warm in the cold and vice versa.

Challenges

• A limited target market is a big challenge in the global market.

The luxury bedding industry targets a particular group of consumers who prioritize premium, aesthetic, and comfortable products in their lifestyles. However, it limits the size of the targeted audience, which is expected to be a big challenge in the market.

Segmentation Analysis

The global luxury bedding market can be segmented into the distribution channel, price range, size, material, type, and region.

On the basis of distribution channels, the market can be segmented into offline and online channels. The online segment dominates the global market due to the fast-growing e-commerce market all across the globe. One of the major factors boosting the growth of the online segment is the high convenience and easy availability of a wide range of products. Consumers can easily get luxury bedding from premium brands online which are not available in the local market.

On the basis of the price range, the luxury bedding industry can be segmented into premium, mid-price, and low-price. The premium range segment accounts for the largest share of the global market due to the increasing disposable income of people and their rising living standards. However, the mid-price segment is also expected to grow significantly during the forecast period due to the increasing upper-middle-class population globally.

On the basis of size, the market can be segmented into twin, twin XL, full, queen, king, and others. The queen-size segment is noted to observe the highest growth rate in the forthcoming years due to the high demand for queen-size beds globally.

On the basis of material, the luxury bedding industry can be segmented into organic material, silk, polyester, rayon, wool, cotton, and others. Organic material is expected to be the fastest-growing segment in the global luxury bedding market. This is because consumers are inclined more toward eco-friendly, sustainable choices. Organic bedding material offer comfort, natural breathability, and less exposure to chemicals. Therefore, it is the primary choice of the consumers.

On the basis of type, the market can be segmented into mattresses, protectors, down covers, blankets, pillowcases, top covers, pillow covers, duvets, bed linens, and others. Bed linens account for the largest share of the global luxury bedding market.

The segment swiped around 31% of the total market share in 2022. The segment includes bed skirts, bedspreads, etc. The segment is in high demand due to the increasing consumer preferences for premium materials with intricate designs, latest-trend clothing, and fabric innovations.

Also, the manufacturers are offering innovative bed sheets which can enhance health benefits, sleep quality, and overall well-being. The increasing customization options are further likely to drive the growth of the segment significantly in the global market.

Report Scope

Regional Analysis

• North America accounts for the largest share of the global market.

North America is growing steadily over the years due to its strong economy, luxurious lifestyle of consumers, and high-income class people. Consumers in the region are looking forward to comfortable and higher quality bedding options, which is significantly expanding the regional luxury bedding market. Consumers in the region are highly willing to invest in premium bedding products with aesthetic appeal and superior comfort.

Also, consumers in the region widely used silk, Egyptian cotton, and other high-quality blends of bedding products. The industry in the region is highly competitive because of the presence of well-established companies and emerging brands. For instance, Springfit Mattress, in November 2022, took over a full stake in a US-based company named Serta Mattress from its authoritative group, Emirates Sleep System. Their goal is to expand the market in India.

Asia Pacific is an emerging market for the luxury bedding industry and is expected to expand rapidly in the forthcoming years, mainly due to Western influences and the positive impact of global brands. The increasing disposable income of people in the region has further resulted in the high demand for luxurious goods, including bedding products.

The growth of e-commerce platforms is further likely to positively impact the growth of the regional market in the forthcoming years. Online retail lets consumers make informed purchase decisions by comparing prices, reading reviews, and several others. It also offers customers a wide number of options to choose from, along with attractive discounts.

Competitive Analysis

The key leaders in the global luxury bedding market include:

• Pine Cone Hill 
• Scandia Home 
• D. Porthault 
• Home Treasures 
• SDH Fine European Linens 
• Bellino Fine Linens 
• The White Company 
• Peacock Alley 
• Lili Alessandra 
• Fili d'Oro 
• Eastern Accents 
• Deborah Sharpe Linens 
• Anne de Solène 
• Ralph Lauren Home 
• Yves Delorme 
• E. Braun & Co. 

For instance, the chairman of the leading company Kingsdown Inc in January 2023, is launching the premium bedding category collection in Las Vegas at the Winter Market. The collection displays an attractive aesthetic design with a visual appeal on apparel runways.

The global luxury bedding market is segmented as follows:

By Distribution Channel Segment Analysis

• Offline
• Online

By Price Range Segment Analysis

• Premium
• Mid-Price
• Low-Price

By SizeSegment Analysis

• Twin
• Twin XL
• Full
• Queen
• King
• Others

By Material Segment Analysis

• Organic Material
• Silk
• Polyester
• Rayon
• Wool
• Cotton
• Others

By Type Segment Analysis

• Mattresses
• Protectors
• Down Covers
• Blankets
• Pillowcases
• Top Covers
• Pillow Covers
• Duvets
• Bed Linens
• Others

By Regional Segment Analysis

• North America
  • The U.S.
  • Canada
  • Mexico
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • Australia
  • Southeast Asia
  • Rest of Asia Pacific
• The Middle East & Africa
  • Saudi Arabia
  • UAE
  • Egypt
  • Kuwait
  • South Africa
  • Rest of the Middle East & Africa
• Latin America
  • Brazil
  • Argentina
  • Rest of Latin America