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Television Broadcasting Services Market – By Service Platform (Subscription-Based and Advertisement-Based), By Broadcaster Type (Public and Commercial), and By Delivery Platform (Satellite Broadcast, Cable Television Broadcast, Digital Terrestrial Broadcast, Internet Protocol Television (PTV) Broadcast, and Over the Top Television (OTT) Broadcast): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2018 – 2027

  • Publish On: Sep-2019
  • Total Pages: 110
  • Report Code: FAF-52
  • Base Year: 2018
  • Format:

Industry Insights

The report covers the forecast and analysis of the television broadcasting services market on a global and regional level. The study provides historical data from 2015 to 2018 along with a forecast from 2019 to 2027 based on revenue (USD Billion). The study includes drivers and restraints of the television broadcasting services market along with the impact they have on the demand over the forecast period. Additionally, the report includes the study of opportunities available in the television broadcasting services market on a global level.

In order to give the users of this report a comprehensive view of the television broadcasting services market, we have included a competitive landscape and an analysis of Porter’s Five Forces model for the market. The study encompasses a market attractiveness analysis, wherein all the segments are benchmarked based on their market size, growth rate, and general attractiveness.

The report provides company market share analysis to give a broader overview of the key players in the market. In addition, the report also covers key strategic developments of the market including acquisitions & mergers, service launches, agreements, partnerships, collaborations & joint ventures, research & development, and regional expansion of major participants involved in the market on a global and regional basis.

The study provides a decisive view of the television broadcasting services market by segmenting the market based on the service platform, broadcaster type, and delivery platform, and regions. All the segments have been analyzed based on present and future trends and the market is estimated from 2019 to 2027. The regional segmentation includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.

The integration of VR and AR with television will lucratively influence the growth of the market over the forecast timeline. In addition to this, shift to the consumer-driven broadcasting services from provider-driven broadcasting services will steer the growth of the television broadcasting services industry over the forecast timeline. Furthermore, the breakthroughs in digitization will lead to the huge production of high content quality with interactive services & more information, thereby further proliferating market growth.

Based on the service platform, the market for television broadcasting services is divided into Subscription-Based and Advertisement-Based. In terms of broadcaster type, the industry is sectored into Public and Commercial types. On the basis of delivery platform, the market is classified into Satellite Broadcast, Cable Television Broadcast, Digital Terrestrial Broadcast, Internet Protocol Television (PTV) Broadcast, and Over the Top Television (OTT) Broadcast.

Some of the key players in the television broadcasting services market include 21st Century Fox, A&E Television Networks LLC, AT & T Inc., British Broadcasting Corporation, Canadian Broadcasting Corporation, CBS Interactive, CenturyLink Inc., Channel Four Television Corporation, Heartland Media LLC, Red Bee Media, RTL Group, SES S.A., Tata Communications Ltd., Tivo Corporation, and Viacom.

Table of Content

  • Chapter 1. Executive Summary 23
  • Chapter 2. Television Broadcasting Services market - Service Platform Analysis 26
    • 2.1. Global Television Broadcasting Services Market - Service Platform Overview 26
    • 2.2. Global Television Broadcasting Services Market Share, by Service Platform, 2018 & 2025 (USD Billion) 26
    • 2.3. Subscription Based 28
      • 2.3.1. Global Subscription Based Television Broadcasting Services Market, 2015-2027 (USD Billion) 28
    • 2.4. Advertisement Based 29
      • 2.4.1. Global Advertisement Based Television Broadcasting Services Market, 2015-2027 (USD Billion) 29
  • Chapter 3. Television Broadcasting Services market - Broadcaster Type Analysis 29
    • 3.1. Global Television Broadcasting Services Market - Broadcaster Type Overview 29
    • 3.2. Global Television Broadcasting Services Market Share, by Broadcaster Type, 2018 & 2025 (USD Billion) 30
    • 3.3. Public 31
      • 3.3.1. Global Public Television Broadcasting Services Market, 2015-2027 (USD Billion) 31
    • 3.4. Commercial 32
      • 3.4.1. Global Commercial Television Broadcasting Services Market, 2015-2027 (USD Billion) 32
  • Chapter 4. Television Broadcasting Services market - Delivery Platform Analysis 32
    • 4.1. Global Television Broadcasting Services Market - Delivery Platform Overview 32
    • 4.2. Global Television Broadcasting Services Market Share, by Delivery Platform, 2018 & 2025 (USD Billion) 33
    • 4.3. Satellite Broadcast 34
      • 4.3.1. Global Satellite Broadcast Television Broadcasting Services Market, 2015-2027 (USD Billion) 34
    • 4.4. Digital Terrestrial Broadcast 35
      • 4.4.1. Global Digital Terrestrial Broadcast Television Broadcasting Services Market, 2015-2027 (USD Billion) 35
    • 4.5. Over the Top Television (OTT) Broadcast 36
      • 4.5.1. Global Over the Top Television (OTT) Broadcast Television Broadcasting Services Market, 2015-2027 (USD Billion) 36
    • 4.6. Internet Protocol Television (IPTV) Broadcast 37
      • 4.6.1. Global Internet Protocol Television (IPTV) Broadcast Television Broadcasting Services Market, 2015-2027 (USD Billion) 37
    • 4.7. Cable Television Broadcast 38
      • 4.7.1. Global Cable Television Broadcast Television Broadcasting Services Market, 2015-2027 (USD Billion) 38
  • Chapter 5. Television Broadcasting Services market - Regional Analysis 39
    • 5.1. Global Television Broadcasting Services Market Regional Overview 39
    • 5.2. Global Television Broadcasting Services Market Share, by Region, 2018 & 2025 (Value) 39
    • 5.3. North America 41
      • 5.3.1. North America Television Broadcasting Services Market size and forecast, 2015-2027 41
      • 5.3.2. North America Television Broadcasting Services Market, by Country, 2018 & 2025 (USD Billion) 41
      • 5.3.3. North America Television Broadcasting Services Market, by Service Platform, 2015-2027 43
        • 5.3.3.1. North America Television Broadcasting Services Market, by Service Platform, 2015-2027 (USD Billion) 43
      • 5.3.4. North America Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 44
        • 5.3.4.1. North America Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 (USD Billion) 44
      • 5.3.5. North America Television Broadcasting Services Market, by Delivery Platform, 2015-2027 45
        • 5.3.5.1. North America Television Broadcasting Services Market, by Delivery Platform, 2015-2027 (USD Billion) 45
      • 5.3.6. U.S. 46
        • 5.3.6.1. U.S. Market size and forecast, 2015-2027 (USD Billion) 46
      • 5.3.7. Canada 47
        • 5.3.7.1. Canada Market size and forecast, 2015-2027 (USD Billion) 47
      • 5.3.8. Mexico 48
        • 5.3.8.1. Mexico Market size and forecast, 2015-2027 (USD Billion) 48
    • 5.4. Europe 49
      • 5.4.1. Europe Television Broadcasting Services Market size and forecast, 2015-2027 49
      • 5.4.2. Europe Television Broadcasting Services Market, by Country, 2018 & 2025 (USD Billion) 49
      • 5.4.3. Europe Television Broadcasting Services Market, by Service Platform, 2015-2027 51
        • 5.4.3.1. Europe Television Broadcasting Services Market, by Service Platform, 2015-2027 (USD Billion) 51
      • 5.4.4. Europe Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 52
        • 5.4.4.1. Europe Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 (USD Billion) 52
      • 5.4.5. Europe Television Broadcasting Services Market, by Delivery Platform, 2015-2027 53
        • 5.4.5.1. Europe Television Broadcasting Services Market, by Delivery Platform, 2015-2027 (USD Billion) 53
      • 5.4.6. Germany 54
        • 5.4.6.1. Germany Market size and forecast, 2015-2027 (USD Billion) 54
      • 5.4.7. France 55
        • 5.4.7.1. France Market size and forecast, 2015-2027 (USD Billion) 55
      • 5.4.8. U.K. 56
        • 5.4.8.1. U.K. Market size and forecast, 2015-2027 (USD Billion) 56
      • 5.4.9. Italy 57
        • 5.4.9.1. Italy Market size and forecast, 2015-2027 (USD Billion) 57
      • 5.4.10. Spain 58
        • 5.4.10.1. Spain Market size and forecast, 2015-2027 (USD Billion) 58
      • 5.4.11. Nordic Countries 59
        • 5.4.11.1. Nordic Countries Market size and forecast, 2015-2027 (USD Billion) 59
      • 5.4.12. Benelux Union 60
        • 5.4.12.1. Benelux Union Market size and forecast, 2015-2027 (USD Billion) 60
      • 5.4.13. Rest of Europe 61
        • 5.4.13.1. Rest of Europe Market size and forecast, 2015-2027 (USD Billion) 61
    • 5.5. Asia Pacific 62
      • 5.5.1. Asia Pacific Television Broadcasting Services Market size and forecast, 2015-2027 62
      • 5.5.2. Asia Pacific Television Broadcasting Services Market, by Country, 2018 & 2025 (USD Billion) 62
      • 5.5.3. Asia Pacific Television Broadcasting Services Market, by Service Platform, 2015-2027 64
        • 5.5.3.1. Asia Pacific Television Broadcasting Services Market, by Service Platform, 2015-2027 (USD Billion) 64
      • 5.5.4. Asia Pacific Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 65
        • 5.5.4.1. Asia Pacific Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 (USD Billion) 65
      • 5.5.5. Asia Pacific Television Broadcasting Services Market, by Delivery Platform, 2015-2027 66
        • 5.5.5.1. Asia Pacific Television Broadcasting Services Market, by Delivery Platform, 2015-2027 (USD Billion) 66
      • 5.5.6. China 67
        • 5.5.6.1. China Market size and forecast, 2015-2027 (USD Billion) 67
      • 5.5.7. Japan 68
        • 5.5.7.1. Japan Market size and forecast, 2015-2027 (USD Billion) 68
      • 5.5.8. India 69
        • 5.5.8.1. India Market size and forecast, 2015-2027 (USD Billion) 69
      • 5.5.9. New Zealand 70
        • 5.5.9.1. New Zealand Market size and forecast, 2015-2027 (USD Billion) 70
      • 5.5.10. Australia 71
        • 5.5.10.1. Australia Market size and forecast, 2015-2027 (USD Billion) 71
      • 5.5.11. South Korea 72
        • 5.5.11.1. South Korea Market size and forecast, 2015-2027 (USD Billion) 72
      • 5.5.12. South-East Asia 73
        • 5.5.12.1. South-East Asia Market size and forecast, 2015-2027 (USD Billion) 73
      • 5.5.13. Rest of Asia Pacific 74
        • 5.5.13.1. Rest of Asia Pacific Market size and forecast, 2015-2027 (USD Billion) 74
    • 5.6. Latin America 75
      • 5.6.1. Latin America Television Broadcasting Services Market size and forecast, 2015-2027 75
      • 5.6.2. Latin America Television Broadcasting Services Market, by Country, 2018 & 2025 (USD Billion) 75
      • 5.6.3. Latin America Television Broadcasting Services Market, by Service Platform, 2015-2027 77
        • 5.6.3.1. Latin America Television Broadcasting Services Market, by Service Platform, 2015-2027 (USD Billion) 77
      • 5.6.4. Latin America Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 78
        • 5.6.4.1. Latin America Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 (USD Billion) 78
      • 5.6.5. Latin America Television Broadcasting Services Market, by Delivery Platform, 2015-2027 79
        • 5.6.5.1. Latin America Television Broadcasting Services Market, by Delivery Platform, 2015-2027 (USD Billion) 79
      • 5.6.6. Brazil 80
        • 5.6.6.1. Brazil Market size and forecast, 2015-2027 (USD Billion) 80
      • 5.6.7. Argentina 81
        • 5.6.7.1. Argentina Market size and forecast, 2015-2027 (USD Billion) 81
      • 5.6.8. Rest of Latin America 82
        • 5.6.8.1. Rest of Latin America Market size and forecast, 2015-2027 (USD Billion) 82
    • 5.7. The Middle-East and Africa 83
      • 5.7.1. The Middle-East and Africa Television Broadcasting Services Market size and forecast, 2015-2027 83
      • 5.7.2. The Middle-East and Africa Television Broadcasting Services Market, by Country, 2018 & 2025 (USD Billion) 83
      • 5.7.3. The Middle-East and Africa Television Broadcasting Services Market, by Service Platform, 2015-2027 85
        • 5.7.3.1. The Middle-East and Africa Television Broadcasting Services Market, by Service Platform, 2015-2027 (USD Billion) 85
      • 5.7.4. The Middle-East and Africa Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 86
        • 5.7.4.1. The Middle-East and Africa Television Broadcasting Services Market, by Broadcaster Type, 2015-2027 (USD Billion) 86
      • 5.7.5. The Middle-East and Africa Television Broadcasting Services Market, by Delivery Platform, 2015-2027 87
        • 5.7.5.1. The Middle-East and Africa Television Broadcasting Services Market, by Delivery Platform, 2015-2027 (USD Billion) 87
      • 5.7.6. Saudi Arabia 88
        • 5.7.6.1. Saudi Arabia Market size and forecast, 2015-2027 (USD Billion) 88
      • 5.7.7. UAE 89
        • 5.7.7.1. UAE Market size and forecast, 2015-2027 (USD Billion) 89
      • 5.7.8. Egypt 90
        • 5.7.8.1. Egypt Market size and forecast, 2015-2027 (USD Billion) 90
      • 5.7.9. Kuwait 91
        • 5.7.9.1. Kuwait Market size and forecast, 2015-2027 (USD Billion) 91
      • 5.7.10. South Africa 92
        • 5.7.10.1. South Africa Market size and forecast, 2015-2027 (USD Billion) 92
      • 5.7.11. Rest of Middle-East Africa 93
        • 5.7.11.1. Rest of Middle-East Africa Market size and forecast, 2015-2027 (USD Billion) 93
  • Chapter 6. Television Broadcasting Services market - Competitive Landscape 94
    • 6.1. Competitor Market Share - Revenue 94
    • 6.2. Market Concentration Rate Analysis, Top 3 and Top 5 Players 96
    • 6.3. Strategic Development 97
      • 6.3.1. Acquisitions and Mergers 97
      • 6.3.2. New Products 97
      • 6.3.3. Research & Development Activities 97
  • Chapter 7. Company Profiles 98
    • 7.1. 21st Century Fox 98
      • 7.1.1. Company Overview 98
      • 7.1.2. 21st Century Fox Revenue and Gross Margin 98
      • 7.1.3. Product portfolio 99
      • 7.1.4. Recent initiatives 100
    • 7.2. A&E Television Networks LLC 100
      • 7.2.1. Company Overview 100
      • 7.2.2. A&E Television Networks LLC Revenue and Gross Margin 100
      • 7.2.3. Product portfolio 101
      • 7.2.4. Recent initiatives 102
    • 7.3. AT & T Inc. 102
      • 7.3.1. Company Overview 102
      • 7.3.2. AT & T Inc. Revenue and Gross Margin 102
      • 7.3.3. Product portfolio 103
      • 7.3.4. Recent initiatives 104
    • 7.4. British Broadcasting Corporation 104
      • 7.4.1. Company Overview 104
      • 7.4.2. British Broadcasting Corporation Revenue and Gross Margin 104
      • 7.4.3. Product portfolio 105
      • 7.4.4. Recent initiatives 106
    • 7.5. Canadian Broadcasting Corporation 106
      • 7.5.1. Company Overview 106
      • 7.5.2. Canadian Broadcasting Corporation Revenue and Gross Margin 106
      • 7.5.3. Product portfolio 107
      • 7.5.4. Recent initiatives 108
    • 7.6. CBS Interactive 108
      • 7.6.1. Company Overview 108
      • 7.6.2. CBS Interactive Revenue and Gross Margin 108
      • 7.6.3. Product portfolio 109
      • 7.6.4. Recent initiatives 110
    • 7.7. CenturyLink Inc. 110
      • 7.7.1. Company Overview 110
      • 7.7.2. CenturyLink Inc. Revenue and Gross Margin 110
      • 7.7.3. Product portfolio 111
      • 7.7.4. Recent initiatives 112
    • 7.8. Channel Four Television Corporation 112
      • 7.8.1. Company Overview 112
      • 7.8.2. Channel Four Television Corporation Revenue and Gross Margin 112
      • 7.8.3. Product portfolio 113
      • 7.8.4. Recent initiatives 114
    • 7.9. Heartland Media LLC 114
      • 7.9.1. Company Overview 114
      • 7.9.2. Heartland Media LLC Revenue and Gross Margin 114
      • 7.9.3. Product portfolio 115
      • 7.9.4. Recent initiatives 116
    • 7.10. Red Bee Media 116
      • 7.10.1. Company Overview 116
      • 7.10.2. Red Bee Media Revenue and Gross Margin 116
      • 7.10.3. Product portfolio 117
      • 7.10.4. Recent initiatives 118
    • 7.11. RTL Group, SES S.A. 118
      • 7.11.1. Company Overview 118
      • 7.11.2. RTL Group, SES S.A. Revenue and Gross Margin 118
      • 7.11.3. Product portfolio 119
      • 7.11.4. Recent initiatives 120
    • 7.12. Tata Communications Ltd. 120
      • 7.12.1. Company Overview 120
      • 7.12.2. Tata Communications Ltd. Revenue and Gross Margin 120
      • 7.12.3. Product portfolio 121
      • 7.12.4. Recent initiatives 122
    • 7.13. Tivo Corporation 122
      • 7.13.1. Company Overview 122
      • 7.13.2. Tivo Corporation Revenue and Gross Margin 122
      • 7.13.3. Product portfolio 123
      • 7.13.4. Recent initiatives 124
    • 7.14. Viacom 124
      • 7.14.1. Company Overview 124
      • 7.14.2. Viacom Revenue and Gross Margin 124
      • 7.14.3. Product portfolio 125
      • 7.14.4. Recent initiatives 126
  • Chapter 8. Television Broadcasting Services ' Industry Analysis 127
    • 8.1. Television Broadcasting Services Market - Key Trends 127
      • 8.1.1. Market Drivers 128
      • 8.1.2. Market Restraints 128
      • 8.1.3. Market Opportunities 129
    • 8.2. Value Chain Analysis 130
    • 8.3. Technology Roadmap and Timeline 131
    • 8.4. Television Broadcasting Services Market - Attractiveness Analysis 132
      • 8.4.1. By Service Platform 132
      • 8.4.2. By Broadcaster Type 132
      • 8.4.3. By Delivery Platform 133
      • 8.4.4. By Region 135
  • Chapter 9. Marketing Strategy Analysis, Distributors 136
    • 9.1. Marketing Channel 136
    • 9.2. Direct Marketing 137
    • 9.3. Indirect Marketing 137
    • 9.4. Marketing Channel Development Trend 137
    • 9.5. Economic/Political Environmental Change 138
  • Chapter 10. Report Conclusion 139
  • Chapter 11. Research Approach & Methodology 140
    • 11.1. Report Description 140
    • 11.2. Research Scope 141
    • 11.3. Research Methodology 141
      • 11.3.1. Secondary Research 142
      • 11.3.2. Primary Research 143
      • 11.3.3. Models 144
        • 11.3.3.1. Company Share Analysis Model 144
        • 11.3.3.2. Revenue Based Modeling 145
        • 11.3.3.3. Research Limitations 145

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