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Predictive Analytics Market By Solution (Financial Analytics, Risk Analytics, Marketing Analytics, Sales Analytics, Customer Analytics, Web and Social Media Analytics, Supply Chain Analytics, Network Analytics, and Others), By Service (Managed Services, and Professional Services), By Deployment (Cloud, and On-Premise), By Organization Size (Small And Medium Enterprises, and Large Enterprises), By Methodology (Time Series Analysis, Regression, Decision Trees, and Machine Learning , and By Vertical (Banking, Financial Services, And Insurance, Telecommunications & IT, Retail & Ecommerce, Healthcare & Life Sciences, Manufacturing, Government & Defense, Energy & Utilities, Transportation & Logistics, and Others): Global Industry Perspective, Comprehensive Analysis and Forecast, 2020 – 2026


Global Predictive Analytics Market Size, Share

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Industry Insights

[225+ Pages Report] According to the report published by Facts & Factors, the global predictive analytics market was valued at approximately USD 5.7 Billion in 2019, and is expected to generate revenue of around USD 22.1 Billion by end of 2026, growing at a CAGR of around 24.5% between 2020 and 2026.

logoMarket Overview 

Predictive analytics is a data analysis category designed to predict future scenarios based on historical data and analytical techniques such as statistical modeling and machine learning. The science of predictive analytics can provide a considerable level of precision for future insights. By means of advanced tools and models for predictive testing, any organization can now use past and current data to reliably predict trends and behavior milliseconds, days, or years ahead.

logoIndustry Growth Factors

Growing Industrialization and technological Developments along with the advent of Big Data are mainly driving the market for predictive analytics. However, the lack of skilled IT personnel and the high cost of implementation is expected to limit the market growth. In contrast, the integration of IoT and AI into prediction analytics and an increase in demand for predictive analytics among SMEs are predicted to create profitable growth opportunities during the analysis period for the developments in the global predictive analytics market.

Predictive Analytics Market

logoSegmentation Analysis

Based on the solution, the global market is segmented as risk analytics, financial analytics, sales analytics, marketing analytics, web, and social media analytics, customer analytics, network analytics, and supply chain analytics, among others. On the basis of the service segment, the market is divided into managed services and professional services. The market has been deployed into cloud and on-premise solutions. Based on organization size, the market is segregated into large enterprises and small and medium enterprises. In terms of methodology, the market is bifurcated into time series analysis, decision trees, regression, and machine learning. The global market is further analyzed into telecommunications & IT, manufacturing, banking, financial services, and insurance, healthcare & life sciences, retail & eCommerce, energy & utilities, government & defense, and transportation & logistics, among others. Geographically, the global predictive analytics market is segmented as North America, Europe, Middle East, Asia-Pacific, Latin America, and Middle East & Africa.

logo Regional Analysis

Geographically, North America is dominating the global market for predictive analytics due to the early adoption of advanced technologies, and the presence of major market participants such as Oracle, Microsoft, and IBM. Citing an instance, in February 2020, Oracle Corporation had announced its 'Oracle Cloud Data Science Platform'. This platform consists of seven new services that provide data scientists with end-to-end experience aimed at improving and ramp up machine learning and data science projects. The APAC is expected to grow during the forecast period at the highest CAGR. Massive investments by major market participants by a technological provider in countries like Japan and China and growing adoption of deep learning and AI algorithms are expected to fuel the market growth in this region

logo Competitive Players

Some main participants of the predictive analytics market are Oracle Corporation, Microsoft Corporation, SAP SE, IBM, SAS Institute, Salesforce, Google, Teradata Corporation, AWS, Alteryx, Inc., FICO, Altair, TIBCO Software Inc, Cloudera, and Infor among others.

logoPredictive Analytics Market: Regional Segment Analysis

  • North America
    • U.S.
    • Canada
  • Europe
    • UK
    • France
    • Germany
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Southeast Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Mexico
    • Rest of Latin America
  • Middle East and Africa
    • GCC Countries
    • South Africa
    • Rest of MEA


Predictive Analytics Market

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Industry Major Market Players

  • Microsoft Corporation
  •  SAP SE
  •  IBM
  •  SAS Institute
  •  Salesforce
  •  Google
  •  Teradata Corporation
  •  AWS
  •  Alteryx
  •  Inc.
  •  FICO
  •  Altair
  •  TIBCO Software Inc
  •  Cloudera
  •   Infor

Frequently Asked Questions

Strict enforcement of laws by government authorities mandating Predictive Analytics Market.
According to Facts and Factors research report, the global Predictive Analytics Market accrued earnings worth approximately XX (USD Billion) in 2020 and is predicted to gain revenue of about XX(USD Billion) by 2028, is set to record a CAGR of nearly XX% over the period from 2021 to 2028.
North America will contribute lucratively towards the global market value over the estimated timeline. The regional market surge is subject to large-scale presence of giant participants in countries such as the U.S. Apart from this, favorable compensation policies along with high acceptance of new Predictive Analytics Market will drive regional market trends. With regional governments enforcing strict laws pertaining to drug abuse, the market for Predictive Analytics Market in North America is set to witness exponential growth over years to come. Legalization of cannabis in countries such as Canada and U.S. through passing of acts in parliament is likely to enlarge scope of Predictive Analytics Market in North America over coming decade.
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